174 Prospecting Ideas

Timberline Toppers is a club that has dramatically grown their membership by creating an effective plan and executing it repeatedly. One element of that plan is to use a variety ... Read More

2019 IAGSDC Survey Results

This document summarizes the results of a survey taken by the IAGSDC of their member clubs to understand what efforts were being made towards recruitment and retention of dancers and ... Read More

66th US National Keynote by Eric Henerlau

This article contains the text of a keynote address by Eric Henerlau at the 66th US National in Cincinnati in 2017. It is full of great ideas for growing square ... Read More

Alberta Chatter Newsletter

The Alberta Chatter newsletter is published every six to eight weeks. It contains articles on promotion, member retention, and general interest articles, as well as a regular column by a visually impaired dancer, ... Read More

ARTS Letter Containing Promotional Materials (Aug 2017)

This letter from the ARTS organization contains promotional materials and plans useful to clubs planning to start a new class ... Read More

Calling for Gay Square Dance Groups

There are some differences in culture and customs between straight and gay square dance groups. Callers who have never called for a gay group before often have questions about what ... Read More

Calling For Modern Square Dancing

This 79-page caller text was written in 1966 by Jim Mayo, a square dance calling icon and a founding father of CALLERLAB. Despite its original publication date, this is not ... Read More

Cuesta Squares: A Social Success

This is the story of Cuesta Squares which is an LGBTQ club that dances in San Luis Obispo, CA. It is different in that it is told by a new ... Read More

Duke City Singles and Doubles – a Revival Story

In 2012 the club was very close to folding due to lack of members so new club leadership took responsibility to develop a growth strategy. The result – by 2017 ... Read More

Experience Using the Nest System in Calgary, Alberta

The Banff Trailers Club dance every second Saturday, and have New Dancer lessons every Monday night. Each September several New Dancers would join, but due to factors such as illness, ... Read More

Facebook Stories About Using Social (formerly Sustainable) Square Dance (SSD)

Dean Dederson posted a question in the Sustainable Square Dance group in Facebook. The answers provided by Barry Johnson and Joni Micals constitute an excellent Winning Ways story on using ... Read More

IAGSDC History Wiki

The IAGSDC is an umbrella organization for square dance clubs around the world that serve the LGBTQ community. Their History Wiki presents a wide range of historical information about LGBTQ ... Read More

Ideas for Creating Social Connections

Cory Geishauser provides some ideas for stimulating socialization by getting people to ask questions about each other ... Read More

Leadership Seminar

In March 2003 the Akron Area Square and Round Dance Federation sponsored a Saturday afternoon Leadership Seminar for all member clubs and clubs from the neighboring Federations. All area callers ... Read More

Morrison Grand Squares – Zero to 60 in Two Years

Morrison Grand Squares in Morrison, Il went from zero to 60 members in just two years. This item shows how they did it and provides details of their marketing plan ... Read More

Mountaineers 2017 Class

This year, Jim Langdon introduced the Rocky Mountain Recruiting Program to the Mountaineers. Although we had been doing a lot of the pieces of the program, we adopted the entire ... Read More

New Dancer Coordinator

Does you club have an officer who has the job of organizing and catering to your new dancers? If not, you should think about it. This document describes what the ... Read More

NNJSDA Keynote Addresses From Roy and Betsy Gotta

At the Northern New Jersey Square Dance Association annual convention in 2018, Betsy and Roy Gotta delivered individual keynote addresses. Together, these presentations provide a wealth of insights and suggestions ... Read More

North Shore Squares – Zero to 50 in 18 Months

Bruce Holmes is the caller for a new club in Evanston, ILL called North Shore Squares, which at the time of this writing has been in operation for about 18 ... Read More

Otonabee Squares – Success Starting a New Club (2009)

Report from Jean and Howard Lander about their success in starting up a new club in Peterborough, Ontario. The report contains much interesting information about how they advertised, promoted, and ... Read More

Recruitment

Some ideas from Tim Marriner on the subject of recruiting new dancers to a club ... Read More

Restructuring El Camino Reelers Classes

El Camino Reelers in the San Francisco area was suffering a steady year-by-year decline in dancers and decided to reinvigorate their membership with a new approach to recruiting and teaching ... Read More

Rocky Mountain Recruiting Plan

This detailed recruiting plan was abstracted from the CALLERLAB Marketing Report. The report includes some success story examples and the Rocky Mountain Recruiting Plan is one of them. This article ... Read More

Rocky’s Success Story

Three years ago the Rocky Mountain House Whirlaways were struggling to hold their own. This spring they already have 2-1/2 squares signed up and paid for, for next fall, and ... Read More